Dubai: SalamAir has unveiled an engaging social media campaign designed to celebrate the captivating Khareef season in Salalah, Oman. This initiative aims to spotlight Salalah as a premier summer destination renowned for its refreshing cooler weather and breathtaking natural landscapes.
The campaign invites travelers worldwide to participate by sharing their favorite moments from Salalah during Khareef on social media. Participants stand a chance to win a complimentary return ticket to any SalamAir destination, fostering a sense of community among passengers and highlighting the unique allure of Salalah.
Sherif Hosny, Director of Marketing and Digital Sales at SalamAir, expressed enthusiasm about the campaign's potential impact: "We are excited to launch this initiative, harnessing the power of our global traveler community to showcase Salalah's enchanting Khareef season. By encouraging participants to share their experiences, we aim to inspire others to explore Salalah's cooler climate and scenic beauty."
During Khareef, Salalah transforms into a verdant paradise, offering a cool respite from summer heat. SalamAir now offers direct flights to and from Salalah, connecting it with Bahrain, Baghdad, Fujairah, and Sohar, enhancing accessibility for travelers looking to experience this unique season.
The campaign not only aims to promote tourism but also supports local businesses and communities in Salalah. By spotlighting Salalah's charm through user-generated content, SalamAir hopes to attract more visitors and contribute to the region's economic growth and cultural enrichment.