New era of luxury hotels to redefine Middle East tourism

Campbell Gray and Valor Hospitality unite to revolutionise the industry

Campbell Gray Hotels
Caption: Campbell Gray Hotels and Valor Hospitality unite to redefine Middle Eastern luxury with bespoke hotels and residences, blending distinctive design with operational excellence for a transformative hospitality experience.
Source: Campbell Gray Hotels

DUBAI: A new chapter in luxury hospitality has begun as Campbell Gray Hotels & Resorts and Valor Hospitality Partners announced a strategic partnership this week, aimed at developing bespoke hotels and residences across the Middle East.

This collaboration leverages Campbell Gray’s distinctive approach to hotel design and Valor’s deep operational expertise, promising to reshape the region’s hospitality landscape.

“This collaboration allows us to maintain the individuality of our hotels while benefiting from Valor’s operational expertise and centralised services,” said Saad Audeh, Chairman of Campbell Gray Hotels. “Together, we will continue to deliver exceptional service and memorable guest experiences.”

Driving Growth

Campbell Gray Hotels, celebrated for its British-inspired elegance and unique designs, has gained a reputation for creating properties that embrace local culture while adhering to uncompromising standards of luxury. Its portfolio includes a blend of hotels, residences, and lifestyle offerings designed to offer exceptional guest experiences.

Upcoming landmark projects include Le Gray, Beirut, and new Gray properties in Cairo, Ras El Hekma, Bujairi, and Abuja, offering a blend of cultural charm and modern luxury.

By partnering with Valor Hospitality Partners, a global leader in full-service hotel management, Campbell Gray gains access to a proven track record in operational efficiency, revenue management, and investor collaboration. Valor’s flexible, centralised services and hands-on management style align seamlessly with Campbell Gray’s commitment to innovation and integrity.

“This partnership reflects our shared vision to push boundaries and redefine excellence in hospitality,” remarked Julien Bergue, Co-founder and Managing Partner at Valor Hospitality Partners. “We look forward to creating new benchmarks in the luxury segment.”

New developments

The collaboration is set to launch several landmark projects. Among the highlights are:

  • Le Gray, Beirut: An eagerly anticipated reopening of a cultural icon in Lebanon.
  • The Gray, Kings Polo, Cairo: A sophisticated retreat blending equestrian elegance with urban luxury.
  • The Gray Beach Hotel & Residences, Ras El Hekma, Egypt: A fusion of beachfront serenity and modern comfort.
  • The Gray, Bujairi Boutique Hotel: A distinctive property in Saudi Arabia’s cultural hub.
  • The Gray Residences, Abuja, Nigeria: Luxurious living spaces redefining high-end residential experiences.

These projects aim to not only elevate guest experiences but also offer strong financial returns for property owners, a hallmark of Valor’s value-driven approach.

Luxury Hospitality

Both Campbell Gray and Valor Hospitality emphasise the importance of maintaining individuality while achieving operational excellence. The partnership promises to deliver a new wave of properties that blend cultural authenticity with cutting-edge hospitality solutions.

The Middle East, with its dynamic tourism sector and growing appetite for luxury experiences, offers fertile ground for these developments. As Campbell Gray’s ethos of art, design, and service excellence meets Valor’s operational expertise, the region’s hospitality scene is poised for transformation.