Dubai is set to dazzle shoppers this Thursday with its much-anticipated 12-Hour Mega Sale, offering discounts of up to 90 per cent, across six Majid Al Futtaim malls.
Organised by Dubai Festivals and Retail Establishment (DFRE), the sale marks the official start of the 30th Dubai Shopping Festival (DSF).
For one day only, shoppers can score deals from over 100 luxury, international, and local brands, including fashion, electronics, beauty, and home furnishings.
Where can you shop?
The participating malls include Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Me’aisem, City Centre Al Shindagha, and My City Centre Al Barsha. The sale runs from 10 am to 10 pm, creating an electrifying atmosphere for residents and visitors alike.
Shop and win big
Adding to the thrill, shoppers spending Dh300 or more can enter the Play & Win activation at Mall of the Emirates, City Centre Mirdif, and City Centre Deira. By downloading the SHARE app, participants can compete for incredible prizes, including an Apple MacBook Air, Apple Watch, Samsung Galaxy Buds, and more.
The interactive zones, available exclusively during the sale, elevate the shopping experience. These activations combine cutting-edge technology with rewarding surprises, ensuring everyone leaves with a smile – or perhaps, a prize.
Why this sale stands out
Unbeatable discounts: The 12-Hour Mega Sale isn’t just about discounts; it’s about the scope of savings. With up to 90 per cent off, the event spans diverse categories, from high-street fashion and accessories to perfumes, cosmetics, and even supermarket essentials.
A citywide celebration: This one-day extravaganza launches the broader DSF Sale Season, which runs from 26 December 2024 to 2 February 2025. Shoppers can enjoy further discounts of up to 75 per cent at leading malls and districts throughout Dubai during this extended shopping season.
The event is orchestrated by Dubai Festivals and Retail Establishment (DFRE) in collaboration with Majid Al Futtaim malls and supported by key partners such as Dubai Islamic Bank, VISA, and Emirates Airline. This synergy ensures a seamless and memorable shopping spree for everyone involved.
Celebrating 30 Years of DSF
This year marks the 30th anniversary of the iconic Dubai Shopping Festival, an annual tradition that brings millions of visitors to the city
DSF offers more than just retail therapy. Alongside the 12-Hour Mega Sale, visitors can look forward to world-class entertainment, dazzling fireworks, and interactive experiences, making Dubai the ultimate holiday destination this winter.